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dweeso

Miami · Healthcare digital marketing

Get more patients.

Dweeso does the search work that puts a practice in front of people already looking for what it does. We report in booked appointments and what each one cost, because that is the number a practice can act on.

One engagement · 26 months

Cost per patient appointment
$122.36$8.80
Organic sessions per month
17,35162,602

A multi-location urgent care group. SEO and paid search, January 2024 to April 2026.

Who we serve

Four kinds of practice, and the differences matter.

A med spa competes on local proximity and a fast booking flow. A plastic surgeon may compete with a surgeon on another continent. The same playbook does not fit both, so we do not sell one.

  • Plastic surgeons

    Bilingual search, and the patient comparing you to a surgeon in another country.

  • Med spas

    Local search, paid social, and a booking flow that doesn't lose people at the last step.

  • Behavioral health

    Multi-location SEO and admissions tracking, focused on the pages that actually convert.

  • Cosmetic dentists

    High-intent search, reputation management, and connected TV for local reach.

What we do

Four things, described as the work rather than the category.

  • Rebuild the content architecture around how patients search near a clinic, not around your service menu.
  • Fix the tracking, so a booked appointment can be attributed to the thing that produced it.
  • Run paid search against cost per appointment rather than cost per click.
  • Get location pages ranking for the “near me” terms that carry commercial intent.

Proof

Two engagements, with the numbers and the caveats.

A multi-location urgent care group

Over twenty-six months of SEO and paid search, cost per patient appointment fell from $122.36 to $8.80 and organic sessions went from 17,351 to 62,602 a month. Top-three keyword rankings went from 736 to 4,743. Organic became the group’s largest patient channel with no additional media spend.

A 17-location behavioral health network

This one is an efficiency story, not a traffic story, and it matters that we say so. Organic traffic reset following a site migration. Over the same period organic conversion rate reached 3.43%, close to double the year before, and facility pages that draw 8% of organic visits produced 50% of leads. Fewer visits, better qualified, converting far harder.

Start here

A free analysis, and a straight answer about whether we can help.

We look at where a practice appears today, who it competes with, and what is holding it back. If the honest answer is that you do not need us, we will say that.